Extension - "Incorporating Emerging Tools"
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Home > Learn > Tools and best Practices

Plan | Audience and Needs | Solutions | Key Message | Message form and delivery | ​Evaluation

Tools and Best Practices

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​"ASK ME" - A Practical Guide to Extension
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"ASK ME" is a guide to help you plan and implement your program. ASK ME emerged from interactions and discussions with more than 1,000 farmers and extension and development workers in more than 40 countries. 

Where to start

  • Plan - Things to do before you start
  • Consider keys to success - Fact sheet
  • Scaling runs across the whole ASK ME cycle - See Plan for Scale

Then use "ASK ME" to guide your program development.
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  1. A =  Audience and Needs 
  2. S = Solution(s)
  3. K = Key Message  
  4. M = Message Form and Delivery 
  5. E = Evaluation 
 
  • A comparison of major extension methods (e.g., Participatory Rural Appraisal, Farmer to Farmer, Farmer Field Schools, etc.). ​​

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